Mike Poynton on Google Plus

“Season” Your Social Media This Holiday Season

It’s the Holiday Season. Have you “seasoned” your Facebook, Google+, Twitter, YouTube or blog cover photos? Like Emeril Lagasse says, “Let’s kick it up a notch!” Seasoning your social channels and blog is a simple way to catch people’s eye and to differentiate yourself or your brand from the rest. Give it a try! Here’s a great Social…

What Schmoo's Don't Know: The ROI of Social Media is That Your Business Will Exist in 5 Years

What Schmoo’s Don’t Know: The ROI of Social Media is That Your Business Will Exist in 5 Years

This funny and creative video is a “must see” for my existing and potential clients. It’s by Eric Qualman, author of Socialnomics, a blog featuring “…short social stories, statistics, studies and surprises.” I won’t ruin the video for you, but there are two takeaways here: 1. You should seriously think twice about hiring a college…